Born from the Grind.Hustle In My DNA started with a simple realization: some people are just wired differently.I looked around and saw a world full of people waiting for "luck" to find them. But I knew better. I knew that the only way to get what you want is to outwork the room. I wanted to create something that represented that internal fire—that "DNA" that keeps you going when everyone else quits.This brand is our tribute to the late nights and the early mornings. Every piece we design is a reminder that your potential is limited only by your hustle.We’re a small team with a big vision, and we’re glad you’re part of the movement. Keep grinding.No handouts. No excuses. Just DNA.